Greenwich Peninsula Marketing Experience
01
In collaboration with Emulsion, we were tasked with designing an experience that allows visitors to visualise life on the Greenwich Peninsula, as a potential buyer, brand advocate or both.
We created a blend of digital technology, architectural materiality and branded collateral, flowing into a seamless, integrated visitor journey. Technology included touch kiosks, haptic devices, immersive VR pods, projection and projection mapping.
Increased public awareness of the Greenwich Peninsula; positioned the Greenwich Peninsula brand as creative and eclectic place makers, generating a desire to live there.
02
Strategy
We created a blend of digital technology, architectural materiality and branded collateral, flowing into a seamless, integrated visitor journey. Technology included touch kiosks, haptic devices, immersive VR pods, projection and projection mapping.
03
Client benefit
Increased public awareness of the Greenwich Peninsula; positioned the Greenwich Peninsula brand as creative and eclectic place makers, generating a desire to live there.
Greenwich
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- Paul Boulding
- Scott Boulding
- Francesca Burns
- Charlie Dolby
- David Hoe
- Gabriel Henwood
- Nikolay Zhekov
- Jake Finnigan
- Howard Peters
- Carl Childs
- Aya Fisher
- Liam Page
- Steve Blyth
- Pierre Trochu